Do Not Design for Seenthesis— instilling the importance of visual literacy for a future of educators, readers and photography lovers

Seenthesis

Services

Creative Direction

Design Direction

Creative direction

Yanda

Design & Art direction

Elizabeth Zhang / Edward Harland

Illustrator

Elizabeth Zhang

Printing

Allegro Print

A project by Do Not Design

Seenthesis is an educational resource book created to impart, inspire and guide the future generations of aspiring photographers through a comprehensive guide of the art of photography.

A comprehensive resource book on photography. On one hand- an informative educational guide; On the other, it primes educators and the general public into productive discussion, insightful understanding and endearing appreciation for the art of photography. The essence of the book encompasses a fundamental overview as well as contemporary approaches on photography with over 100 works by 32 Singaporean/ Singapore-based photographers. Driven by the belief that photography is for all, it is a timely reminder that photography is apparent in our lives and exists beyond art shows/ museums. Not to mention, it is also a memento to our roots –– the film and dark room, journalism that documented our history and its diversity.

Crafted as an art resource to help educators and students. Genuine, personal and raw, Seenthesis explores a glossary of lessons, from documentaries and typologies to the art of Mise-en-scène through worksheets and personal case studies by local photographers. Breaking down complex themes, we designed Seenthesis as an educator's guide to lead a class in discussions while understanding and appreciating the art form.

Each chapter divider was designed to be sectioned with independent color tabs to reflect the diversity of the different categories while better appealing to its younger audience in a more comprehensible manner.

To engage and apply, while deepening one’s analytical reading of photographs. Seenthesis is a work published by DECK.

Even down to its cover, the book exudes art with its (faux) embossed cover that mimics real canvas, minus the cost. Art doesn’t have to exist solely in art exhibitions!

Do Not Design

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